Promotion of sports in rural areas
To inculcate a culture of sports among the youth in the communities, OIL conducts and promotes sports in and around its operational areas. OIL’s endeavor to promote sports in rural areas was initiated in the year 2001. Further, in FY 2021- 22, OIL contributed towards development of 10 nos. of playgrounds in and around its operational areas of Upper Assam benefitting many youths. Since 2015-16 to 2021-22, more than 45 playgrounds were developed.
Some of the flagship CSR interventions, undertaken under the thematic area of ‘Promotion of Sports’ in FY 2021-22 are as below :
OIL Volleyball Mission : OIL is leading the way among corporations in supporting local volleyball initiatives in Assam through its CSR program. The OIL Volleyball Mission (OVM) aims to promote the sport in the Tinsukia, Dibrugarh & Charaideo districts of Upper Assam, with the goal of cultivating young talent for state and national competitions. A team of 32 former volleyball players from rural areas received Level-A coaching certification under the guidance of former Indian volleyball team captain, Abhijeet Bhattacharya. The OVM was carried out in collaboration with the Assam Volleyball Mission 100 and the Brahmaputra Volleyball League (BVL). Since its launch, 53 teams have been formed from the OIL's operational areas, including 18 girls' teams and 35 boys' teams.
Project OIL Lakshya, promoting football connecting communities : Under "OIL Lakshya," professional football coaching is provided to coaches who act as catalysts in developing young football players. The project aims to build community connections through the promotion of football and other initiatives, including environmental awareness. During the fiscal year 21-22, 34 coaches obtained the D & E License coach certificate from the All-India Football Federation and went on to train 1,800 aspiring football players from rural areas. The coaches trained under the project established 37 football coaching centers, which received support from OIL in the form of training equipment.